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With now more then 35 million blogs on the internet or as it is now called the blogosphere or blogscape, it is time to work out how to blog correctly.

If you don’t know the advantages of running your own blog I suggest you read my other article “The Power of Blogging“. It has an insight into the pros and cons of running your own blog.

So let’s get to it! You have got your self a blog, it might be from my company (Able Net Design) or from somewhere else. You have been making regular posts but you just don’t seem to be getting any traffic.

Well there are two reasons for not getting traffic. One is easily fixed and the other well is quite difficult.

Ok so the two reasons why you are not getting traffic are. Know one can find your blog, and the other know one is interested in what you are writting. Which do you think is the easy one. My company can help with both but there are some steps you can take to increase your visibility.

The first thing is to use Tags. These tags describe the post that you have written. It is almost like a category so when your blog is submitted to blog directories then it is easy for your latest posts to be picked up by the blog surfer.

The next thing is RSS feeds. If you have a look at my blogs (Snow Extreme, Able Net Design Diaries, iBlab) you will notice that I have a numerous amount of little buttons which are different applications that people use to subscribe to your blog.

Last but not least blog directories. Submit your blog to them, the idea is to get other websites to pick up your posts and display them on their site.

As a little example if you type in “Tristan Jud” in google I take up at least 5 of the first pages of results with a few exceptions. Alot of these are blog postings I have done that are now being picked up by other websites.

Write for your audience as well as search engines. That means include keywords that you want search engines to pick up on. This could be done in the title of your post. I have found that the title of my posts on Snow Extreme Blog are one of my main sources of search engine traffic

Of course if all of this doesn’t start to increase your traffic then you might need to look at what topics your are blogging about. If you have nothing interesting to say, then I doubt people will be interesting in reading your blog.

This is just as insight into blogging correctly, but it should get you on the right path.

If you require more help please don’t hesitate to contact me.

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1.You have your own domain name and web hosting but you decide to
host your blog elsewhere. Why? If your website is www.anythinghere.com then your blog should be hosted at www.anythinghere.com. There is no reason for you to use an external blog service. First of all you are putting the control of your blog in their hands- what happens when they decide to erase it? - Believe me, it happens. The second reason this is silly is because you should want to brand yourself and your business. Using another company’s domain is great for their branding but not yours.

2. Long blog entries bore people. Don’t be afraid to break up entries, you
don’t have to post the whole story in one day. Also, make use of bullet points,
numbered lists, and pictures.

3. Save the long words for your doctoral dissertation. We know you are smart,
we know you have a nice vocabulary but we don’t want to read “magnanimous” when “noble” will do. Keep it simple.

4. A RSS subscription option is very important. Don’t be afraid of it. Don’t run from it. If you want people to read your blog on a regular basis then you have to make it easy for them to do so. Having an “enter your email here” box is a nice start. But if I have 25 blogs I read, I am not going to want 25 different emails coming to me each time someone updates.

5. Writing for search engines and contextual advertising is not the best way to make money. Sure, you may get a few adsense clicks here and there but do you really think that people will come back for more if your sentences read like “I think you should make money with your financial payday loan so you can work at home and be rich with this banking information that I will give you for more money.” To put it simply, write for people-not for machines.

Donyell (DJ) Nelson is an entrepreneur, writer, and speaker who gives people the inspiration and information to create successful online businesses. She is the host of Bold Business Talk and the author of Jump Start Your Success: 9 Insider Secrets to Running an Online Business. Find out how to jump start your business at http://www.Donyell.com

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